Category: Documentary

  • Top 10 Benefits of Video

    Top 10 Benefits of Video

    The Benefits of Video Marketing in 2020

    If you are not enjoying the benefit of video, then you need to get a plan into action for video marketing in 2020.  

    A Historical Perspective

    In the late 1997,  I uploaded a few QuickTime videos that to my website.  I remember talking with a Hollywood colleague about the idea that someday we could be producing marketing videos to be accessed online;  envisioning a world where television commercials might also be found online someday.  Little did I know how quickly that occurrence would happen and reshape the world of advertising with the launch of YouTube in 2005.

    https://vimeo.com/129149306?share=copy

    Today most businesses use a variety of techniques to engage prospects including mail and email, SEO, print ads, banner ads, and online directories.

    But nothing comes close to the power of online videos:

    • Internet users click a video’s “Play” button far more than they click on image ads
    • Video is far more engaging and easier than reading a block of text
    • Videos go viral, allowing you to captivate a larger audience with a single video placement
    • Videos are interactive, engaging and informative, more so than other online advertising methods
    • Learning is easier and more effective with training videos

    Top Ten Benefit of Video: One video, numerous possibilities:

    While I could see the possibility that videos could be seen online through a video player on a website, the world was about to get a lot bigger:

    1. Mobile Delivery is an absolute must today.
    2. Use your video for online advertising in a variety of ways. Feature your video on a banner or pre-roll video ad on YouTube and similar sides.
    3. Reuse your videos for trade shows. Have the video loop continuously and draw people in.
    4. Send a link to your video via email. In a matter of seconds, you can have everyone on your mailing list watching your video and forwarding it to others.
    5. Feature the video in your business e-newsletter. Enhance your business communications with video.  Track the viewers.
    6. Broadcast your video on TV. Run an online and TV ad campaign simultaneously to increase results, compare response rates, and strengthen your brand.  Shoot in HD!
    7. Add it to your online directory listing. Many of today’s online directories are accepting video, allowing companies to provide insight about themselves to viewers.
    8. Display it at company meetings. Start your next quarterly or company meeting showing off!
    9. Use it as a hiring tool. Promote your business to potential candidates and highlight the benefits of working for your company.
    10. Motivate your employees and customers with your video.

    In today’s digital landscape, video has emerged as a game-changer for businesses seeking to maximize their impact. Whether you’re new to the world of video marketing or have already dipped your toes in this dynamic medium, A Michael Conti Video Production is here to help you harness its full potential.

    Unlock the Power of Video: Ensure Your Company Thrives with A Michael Conti Video Production

    With our comprehensive range of services, we offer a one-stop solution for all your video needs. From concept development to production and post-production, our team of experts will guide you every step of the way. We understand the importance of efficiency, both in terms of cost and production value, and we’re dedicated to delivering exceptional results that align with your goals.

    Why settle for mediocre videos when you can have captivating, high-quality content that truly engages your audience? Our experienced professionals know how to craft compelling narratives, visually stunning imagery, and seamless editing to ensure your message resonates with viewers.

    Whether you’re looking to create engaging promotional videos, informative product demonstrations, captivating testimonials, or captivating brand stories, we have the expertise and resources to bring your vision to life. Our collaborative approach ensures that your unique needs and objectives are met, resulting in videos that leave a lasting impression.

    Don’t miss out on the tremendous benefits that video can offer your company. Reach out to us today and discover how A Michael Conti Video Production can help you make the most of this powerful medium. Let us show you how to leverage video to enhance your brand, drive engagement, and achieve your business objectives.

  • The Unruly Mystic: Saint Hildegard – Available on Amazon

    The Unruly Mystic: Saint Hildegard von Bingen ~ An inspirational documentary of how the filmmaker reaffirms his life’s work when he fell in love with a 12th century Saint.

    Poster of The Unruly Mystic: Saint Hildegard
    Poster of The Unruly Mystic: Saint Hildegard

    Discover why Saint Hildegard von Bingen is considered to be the patron saint of creativity, and about her continued impact today. This 12th-century abbess became famous as a Christian Mystic and visionary, as well as a musical composer and writer, and whose natural medicine is still practiced in Europe today

    People ask me how I came to make a documentary about Saint Hildegard of Bingen. It all started two years ago when I decided to take my first ever pilgrimage to the Rhineland. I took a 10 day retreat which was billed as a Birthing Vision, coinciding with spring equinox in the Rhineland, and the opportunity to immerse into the Light and Greening Power of Hildegard. The result of that retreat was for me the start of a film entitled The Unruly Mystic: Saint Hildegard which is a prescriptive documentary of how I as the filmmaker reaffirms my life’s work when I fell in love with a 12th century Saint.  It is a journey that has now taken me to Germany several more times, and given me to the opportunity to meet artists, writers, musicians, theologians and doctors around the world that have found their life changed by Saint Hildegard.

    Included are other insightful interviews with Benedictine Sr. Lydia from the Abbey of St. Hildegard, Germany; Professor Beverly Mayne Kienzle at the Harvard Divinity School; Lynn Maxwell, a world-class mezzo soprano on her one-woman Hildegard show; Doctor Wighard Strelow’s healing work at the Hildegard Center in Allen Bach, Germany; and American Episcopal priest and theologian Matthew Fox.

    For me, Saint Hildegard of Bingen evokes a calling, that sweet spot of creativity that we all yearn to play in, which is also spiritual in nature. The film reveals how she is still venerated for her widely recognized impact on today’s theologians, artists, musicians, doctors and educators.

    She is indeed the unruly mystic. Her story, invites us all to embrace the connection between God, Nature and Art. This is the story of a powerful muse who invites us to create magic in our own lives by letting the ordinary touch the divine.

    It has been an amazing birthing process these past two years when I first took that pilgrimage, and now with the film’s birth, there is another journey about to begin for me in screening and promoting the film’s message.

    https://youtu.be/8AVNBelF5Pg

    Available on Amazon:
    The Unruly Mystic: Saint Hildegard of Bingen

  • Boulder’s Workforce REELBiz: Videos for Colorado BETR Project

    Boulder’s Workforce REELBiz: Videos for Colorado BETR Project

    Highlighting Boulder’s Workforce: A Michael Conti Video Production

    Award-winning Michael Conti Video Production was tremendously successful and received significant recognition within the industry. It was a great honor for the company to be awarded a prestigious REELBiz contract with Workforce Boulder County in August 2009. The project involved the production and editing of more than 18 exceptional videos that aimed to showcase and emphasize the notable contributions of Boulder County’s prominent employers. This accomplishment not only highlighted the company’s expertise and professionalism but also demonstrated their commitment to delivering high-quality visual content that truly captured the essence of each employer.

    The Importance of STEM in the Modern Workforce

    The United States is falling dangerously behind other nations in developing its future workforce of scientists, engineers, and technology experts. It is crucial for the country to address this issue and take proactive measures to bridge the gap. By investing in education, research, and innovation, the United States can ensure that it remains at the forefront of technological advancements and maintains its global competitiveness.

    Find out what it takes to have the skills needed to be a successful job candidate at these various companies in Boulder, where opportunities abound for those who possess the knowledge and expertise required for the evolving job market. Stay ahead of the curve and be ready to contribute to the advancements that will shape our future.

    The Colorado BETR Project: A STEM Collaboration

    The focus of these ten minute videos is supporting the Colorado BETR Project a STEM (Science, Technology, Engineer, Math) Business and Education collaboration effort created to facilitate the promotion of STEM education and practices into meeting Colorado’s need for homegrown applicants to workforce careers.  Additional support for this project comes from Colorado Department of Labor and Employment.  Their intended audience is K-12 along with current job seekers to the Colorado BETR Project website.

    The Video Production Process: A Deep Dive

    Generally using a two hour window at each company, A Michael Conti Video Production would arrive to setup and light a location for conducting the 3-4 interviews that would commence over the first hour.  The second hour would involve capturing additional B-Roll footage which was used in editing to help create a flow between the interviews and establish material for the opening scene.

    Capturing Insightful Interviews and B-Roll Footage

    Each video contains insightful interviews and captivating location footage that provide a glimpse into employees’ perspectives on their job. Additionally, these videos shed light on how skills in science, technology, engineering, and math profoundly shape their workdays. Furthermore, they explore the factors that have motivated individuals to push boundaries and achieve remarkable success in their fields. Finally, they offer a detailed portrayal of what a typical day consists of in their respective roles.

    Boulder's workforce
    Boulder’s work force in action

    Showcasing the Impact of STEM in the Workplace

    Here is the list of companies involved in Boulder County.  The links were active on the Colorado BETR Project website as well as the Workforce Boulder website. For higher quality presentation of these same videos, visit WFBC on Vimeo.

    Celebrating the Success of Boulder County’s Companies

    In conclusion, Boulder County has some absolutely astonishing companies that are achieving remarkable feats, all thanks to a team of truly exceptional individuals who dedicate their talents and skills to these organizations. The remarkable achievements produced by these companies are a testament to the incredible work being done and the remarkable individuals who make it all happen.