Michael Conti Productions

Category: Marketing Videos

  • Boulder’s Workforce REELBiz: Videos for Colorado BETR Project

    Boulder’s Workforce REELBiz: Videos for Colorado BETR Project

    Highlighting Boulder’s Workforce: A Michael Conti Video Production

    Award-winning Michael Conti Video Production was tremendously successful and received significant recognition within the industry. It was a great honor for the company to be awarded a prestigious REELBiz contract with Workforce Boulder County in August 2009. The project involved the production and editing of more than 18 exceptional videos that aimed to showcase and emphasize the notable contributions of Boulder County’s prominent employers. This accomplishment not only highlighted the company’s expertise and professionalism but also demonstrated their commitment to delivering high-quality visual content that truly captured the essence of each employer.

    The Importance of STEM in the Modern Workforce

    The United States is falling dangerously behind other nations in developing its future workforce of scientists, engineers, and technology experts. It is crucial for the country to address this issue and take proactive measures to bridge the gap. By investing in education, research, and innovation, the United States can ensure that it remains at the forefront of technological advancements and maintains its global competitiveness.

    Find out what it takes to have the skills needed to be a successful job candidate at these various companies in Boulder, where opportunities abound for those who possess the knowledge and expertise required for the evolving job market. Stay ahead of the curve and be ready to contribute to the advancements that will shape our future.

    The Colorado BETR Project: A STEM Collaboration

    The focus of these ten minute videos is supporting the Colorado BETR Project a STEM (Science, Technology, Engineer, Math) Business and Education collaboration effort created to facilitate the promotion of STEM education and practices into meeting Colorado’s need for homegrown applicants to workforce careers.  Additional support for this project comes from Colorado Department of Labor and Employment.  Their intended audience is K-12 along with current job seekers to the Colorado BETR Project website.

    The Video Production Process: A Deep Dive

    Generally using a two hour window at each company, A Michael Conti Video Production would arrive to setup and light a location for conducting the 3-4 interviews that would commence over the first hour.  The second hour would involve capturing additional B-Roll footage which was used in editing to help create a flow between the interviews and establish material for the opening scene.

    Capturing Insightful Interviews and B-Roll Footage

    Each video contains insightful interviews and captivating location footage that provide a glimpse into employees’ perspectives on their job. Additionally, these videos shed light on how skills in science, technology, engineering, and math profoundly shape their workdays. Furthermore, they explore the factors that have motivated individuals to push boundaries and achieve remarkable success in their fields. Finally, they offer a detailed portrayal of what a typical day consists of in their respective roles.

    Boulder's workforce
    Boulder’s work force in action

    Showcasing the Impact of STEM in the Workplace

    Here is the list of companies involved in Boulder County.  The links were active on the Colorado BETR Project website as well as the Workforce Boulder website. For higher quality presentation of these same videos, visit WFBC on Vimeo.

    Celebrating the Success of Boulder County’s Companies

    In conclusion, Boulder County has some absolutely astonishing companies that are achieving remarkable feats, all thanks to a team of truly exceptional individuals who dedicate their talents and skills to these organizations. The remarkable achievements produced by these companies are a testament to the incredible work being done and the remarkable individuals who make it all happen.

  • How to Produce A Cost Effective Impactful Online Video

    How to Produce A Cost Effective Impactful Online Video

    A Michael Conti Production was contracted by BODA Weight Loss Products to shoot two marketing online videos which would be presented on their respective websites.  The Client brought both the script and the talent to the early morning shoot, and A Michael Conti Production brought their expertise to the game.  

    Shooting Exterior Location for Online Video

    Instead of the traditional locked off camera shot, the Client wanted a shot that was a bit more dynamic and shared an example from SunPop Studios in which the camera was very active but controlled on the end of a small crane on a sound stage. Unfortunately, this approach would have been problematic due to the outside location and the budget, but taking the same clever principal of movement of the frame around the subject, A Michael Conti Production was able to create a facsimile.  

    Efficient workflow makes a seamless production process

    Within 2 hours, the video was shot and in the can for editing. By the end of the day, the Client was reviewing the first cut of the edit online. Shortly afterwards, it was ready to be presented online. The swift and efficient workflow allowed for a seamless production process, with the video swiftly captured within a mere 2 hours. Upon conclusion, the initial edit was promptly reviewed by the Client, who provided valuable feedback for further improvements. Soon after incorporating the suggestions, the final product was prepared for presentation, ready to be shared with the online audience.

    https://vimeo.com/14101087
  • Video on “What’s TechStars like?”

    Video on “What’s TechStars like?”

    A Michael Conti Video Production was contacted by David G. Cohen, the founder and Executive Director of TechStars, which runs a program founded by a collective of Colorado-based entrepreneurs as a way of promoting entrepreneurial activity in their home state. In 2007, ten start-ups receive up to $15,000 in seed funding for their new company, plus the chance to pitch to angel investors and venture capitalists at the end of the summer.* David wanted to answer one of the most common questions they get at TechStars which is simply “What’s it like?”

    TechStars
    TechStars

    What’s TechStars like?

    A Michael Conti Video Production was responsible for the filming and editing of that video. All the filming took place over 6 hours at the TechStar’s offices in Boulder, Colorado. Each interview with a founder lasted no more then 20 minutes with the final goal consisting of a 3 minute video. By bouncing a small kit of lights off the surrounding walls, Michael was able to use the colorful environment in a variety of setups while maintaining a natural look. David didn’t want the video to feel too polished and was looking for a more documentary feel as opposed to a commercial or marketing look. David’s line of questions helped drive the story of “what’s it like?” Additional shots were inserted from material that had been shot the previous summer.

    Techstars

    Techstars is a global investment business that provides access to capital, mentorship, and a worldwide network for early-stage entrepreneurs. Founded in 2006 in Boulder, Colorado, Techstars has accepted over 2,900 companies into its accelerator programs. As of May 2022, these companies had a combined market capitalization of $71bn USD.

    Techstars’ mission is to connect entrepreneurs, investors, corporations, and city governments to solve challenges across industries and geographies. Through the Techstars Worldwide Entrepreneur Network, founders and their teams can connect with other entrepreneurs, experts, mentors, alumni, investors, community leaders, and corporate partners to help their companies grow.

    You can reach Techstars by calling (303) 720-6559 or emailing [email protected].

    *By 2023, Techstars invested in more than 3,500 early-stage startups. As one of the largest pre-seed investors in the world, their portfolio is as diversified as their 7,300 founders are unique – from HealthTech and FinTech, to Web3 and CleanTech; from Miami and Silicon Valley to Lagos and London.